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New ambigram logo for ideaplay.org

Posted on: January 2nd, 2010 | Categories: Ambigrams, Art, Blogging, Creativity, Design, Fun, Good | Bad Design, Identity, Representation, Worth Reading | 4 Comments »
Other related posts and pages: |New ambigrams for a new blog! | Cool logos | TPACK commercial, UPS/Whiteboard version | A year of blogging | Deep-play, creativity, design and teaching with technology: New journal article |

I had written previously about a blog started by students in our Educational Psychology and Educational Technology Ph.D. program (ideaplay.org) and had designed a couple of ambigrammatic logos for them. You can see the original post here. Here is one of the original designs I had provided:

Mete, one of the graduate students modified one of the designs to use as a banner, as follows:

I like what he has done in this version, particularly how he highlights the horizontal symmetry of the design by making the bottom half look like a shadow of the top half. Pretty cool. However, I felt that it was missing a bit of the colorful aspects of play. So I created a new design building on the first version but changing the way the letters were written. I think this new logo captures both the symmetry of the design as well as its playful nature.

What do you think?


| Posted on: January 2nd, 2010
Other related posts and pages: |New ambigrams for a new blog! | Cool logos | TPACK commercial, UPS/Whiteboard version | A year of blogging | Deep-play, creativity, design and teaching with technology: New journal article |


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4 Responses to “New ambigram logo for ideaplay.org”

  1. Drake Says:
    January 5th, 2010 at 7:19 am

    I like the grungy look of the first logo =)

  2. Sara Beauchamp-Hicks Says:
    January 7th, 2010 at 10:53 am

    I like it! Good color choice. I also like how you kept Mete’s reflection aspect…ripply effect is cool!

    Happy New Year to you! See you around next week, I’m sure!

  3. adam Says:
    February 20th, 2010 at 6:34 pm

    Sorry. Not an ambigram.

  4. Punya Mishra Says:
    February 20th, 2010 at 10:00 pm

    Sorry to disagree with you Adam but this is an ambigram. Wikipedia defines an ambigram as “a typographical design or artform that may be read as one or more words not only in its form as presented, but also from another viewpoint, direction, or orientation.” There are many different ways in which this can be done, one of which is a reflection ambigram. Wikipedia (the source of the previous quote as well) defines it, as “a design that can be read when reflected in a mirror, usually as the same word or phrase both ways.” The ideaplay design here is a “lake” ambigram, i.e. a word that would look the same when reflected in a lake that is because it has a horizontal axis of symmetry, as shown in the final design.

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