How does technology change what we do? Often when a new technology appears we tend to see it in terms of existing practices and structures. So an e-book is the same as a book, except in digital format. E-books still have “pages” which we “turn” (with a flick or our finger or if you are stuck with the Kindle, by pressing a button), though digitality does not require pages or turning them. Similarly the design of most early online courses attempted to replicate face-to-face modes of teaching (capturing lectures through video, for instance), instead of pushing for exploring the possibilities of this new medium. This is often most obvious in the kinds of iconography that new technologies generate. So the icon for Microsoft Word document looks like a piece of printed paper, an email-box looks like a regular mailbox (think AOL and its “You’ve got mail” message) and so on.
However, new technologies do not just replicate what we could do before – they insidiously and fundamentally change the nature of the tasks we perform. Think of the idea of hyperlinks! Regular texts go hypertextual through developments like the table of contents, indices etc. however, these are weak attempts at best. True hypertext emerges only through digitality.
I was reminded of this when reading a recent NYTimes article on video bingo and the controversies it is causing in Alabama. The article begins by describing traditional bingo:
Everybody knows what this is: dozens of people, mostly retirees, hunched over paper grids in a smoke-filled American Legion hall on a Sunday evening listening eagerly to a woman recite numbers.
Now we have a new player on the block, video bingo! which is described as follows:
But what about this: a dim warehouse of flashing, jingling video terminals with names like Boomtown Bonanza where, early on a weekday morning, people sit on stools pushing buttons and watching cherries and 7s reel by.
